Sony Electronics Introduces New ZV-E10 Interchangeable Lens Vlogging Camera
SAN DIEGO, CA – July 27, 2021 – Sony Electronics Inc. today announced the first Alpha series interchangeable lens vlogging camera, the new ZV-E10. Designed from the ground up to...
07/09/2021
SAN DIEGO, CA – July 27, 2021 – Sony Electronics Inc. today announced the first Alpha series interchangeable lens vlogging camera, the new ZV-E10. Designed from the ground up for vlogging and vloggers, the new camera combines Sony's advanced imaging technology with ease of use and a custom feature set optimized for video creators.
At its core, the ZV-E10 features a 24.2-megapixel (approx. effective) APS-C Exmor™ CMOS sensor and BIONZ X image processing engine to produce high-quality images with vivid representation. of detailed, high-sensitivity texture and beautiful natural bokeh. Additionally, the ZV-E10 includes the acclaimed vlogging-specific features favored in the popular ZV-1 digital camera, including “Background Defocus”
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which can smoothly switch between a blur (bokeh) and a sharp background, as well as the “Product presentation setting” mode
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which allows the camera to automatically shift focus from the subject's face to a highlighted object.< /p>
"With the launch of Sony's first interchangeable lens video camera, the ZV-E10, we are excited to meet the growing needs of today's creators," said Yang Cheng, Vice President, Imaging Solutions , Sony Electronics Inc. “The new ZV-E10 combines the versatility and excellent image quality of a large-sensor interchangeable lens camera with user-friendly features designed specifically for vlogging, making it an ideal tool for video creators who want to upgrade to a more advanced setup. .”
The ZV-E10 features a video-first design in a lightweight form factor (approx. 12o z. / 343g
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) and includes the popular side-opening vari-angle LCD screen that allows creators to connect external mics to the top of the camera. This simplifies setup while allowing users to view the screen in selfie shooting mode and from high and low angles.
In addition to the screen, the ZV-E10 includes several other easy-to-use features that are specifically designed for vlogging, including a new mode button located on top of the camera that allows creators to easily switch between photo/movie/slow and fast modes with one touch.
The new camera also includes advanced features of video features such as 4K video shooting (QFHD: 3840 x 2160) and slow motion with high image quality (FHD 120p)
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. Electronic image stabilization with active mode
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is also available and provides stable video recording even while walking and taking handheld shots. Additionally, the ZV-E10's advanced AF (autofocus) technology delivers fast and precise AF with excellent tracking performance, as well as high-quality audio for clear sound recording.
Sony Vlog Challenge Contest
Along with this announcement, Sony will be holding its second Sony Vlog Challenge competition which encourages entrants to create a vlog highlighting something they are most passionate and excited about. The registration period is from July 27 to September 27, 2021 and is open to video creators in the United States (outside the territory) and Canada (outside Quebec). View Official Contest Rules
HERE
*.
Creative versatility
An interchangeable lens camera for expanded creative expression
< p>The ZV-E10 allows the user to expand their creative expression by using the ideal lens for each individual scene they want to shoot. The wide variety of compatible lenses from Sony's E-mount lens range allows the user to choose the perfect lens to suit their creative vision.Advanced autofocus
Sony's advanced AF technology allows the user to leave focus to the camera so they can concentrate on composing their shot. The ZV-E10 features Fast Hybrid AF and Real-time Eye AF for video
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with real-time tracking
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which allows the camera to track the subject's face and eyes for fast and accurate autofocus, even when recording on the move and in challenging environments. The user can also customize the camera's AF settings, such as AF transition speed and AF subject shift sensitivity, to choose how fast the camera moves from point to point. according to his creative preferences.
In addition, the ZV-E10's touch focus function allows the user to intuitively adjust the focus position by simply touching the screen. With a simple touch, the user can instantly move the focus position from subject to subject, almost anywhere in the frame. This is available in photo and video modes.
High quality audio
Sony's advanced technology, with its internal 3-capsule directional mic, enables the ZV-E10 to capture crystal-clear images. sound recordings that accurately capture the speaker's voice and the windscreen provided to significantly reduce wind noise. For expanded audio options, the ZV-E10 includes a digital audio interface via a Multi Interface (MI) shoe and a mic jack for connecting an external mic. The inclusion of a headphone jack allows the user to connect headphones to accurately monitor sound recordings. The audio output synchronization can also be set for Live or Lip Sync.
Prioritize the subject
When shooting in different settings with dramatic changes in light, the user can be assured that the ZV-E10 will automatically correct exposure, using an original Face Priority (Auto Exposure) algorithm capable of AE transitions fast, so that the subject's face is not over or underexposed. This allows the camera to detect the subject's face and adjust exposure to ensure the face is depicted in optimal brightness, even when taking selfies in scenes with extreme lighting changes, and even if the subject's face momentarily turns away from the camera. Plus, the camera features the same advanced color science found in the popular ZV-1 to optimize skin tones for any subject in stills and video modes.
Advanced Video Features:
Internal 4K movie recording via full pixel readout without pixel binning
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High-bitrate XAVC S™ codec
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at 100 Mbps when recording 4K
Slow & QuickMotion
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Full HD high-speed recording at 120 fps
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Interval Shooting
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for great time-lapse videos
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Hybrid Log-Gamma (HDR)
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/S-Gamut3.Cine/S-Log3, S-Gamut3/S-Log3
Designed for video creators
Users can comfortably operate the new ZV-E10 thanks to its body-holding handle and large MOVIE button conveniently located on top of the camera. When paired with the optional Wireless Remote Control Grip (GP-VPT2BT, sold separately), one-handed shooting is simplified with easy-to-reach zoom, record, and customizable button . A recording lamp (tally light) is also provided on the front of the body for immediate indication of recording status. A red frame on the LCD screen also appears during recording to let the user know quickly and easily if recording is active behind the camera.
A unique feature of the ZV-E10 is the zoom lever which can operate optical zoom with motorized zooms and Clear Image zoom with zoom and fixed lenses. By using Clear Image zoom, user can zoom without losing video resolution to keep full 4K video. The user can also choose from eight zoom speed settings for added creative flexibility.
The ZV-E10 has a long-lasting battery with enough power to capture up to 125 minutes
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or 440 frames
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with a full charge so the user can record for long periods without worry. When shooting indoors, AC power supplies such as the optional AC-PW20AM can provide power, so the user can continue recording without worrying about battery drain. Power can also be supplied via a USB Type-C® connector, allowing external batteries to power the camera for extended battery life when shooting on the go. To save camera battery, the ZV-E10's vari-angle LCD screen allows the user to put the camera into power saving mode
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by closing it and instantly turning the camera on by opening the panel.
Stay connected
Live broadcast
The ZV-E10 can also be used as a high quality webcam or live streaming camera by connecting it to a PC or smartphone
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for increased mobility while streaming with no additional software needed. The feature allows the user to enjoy the ZV-E10's exceptional picture quality and crystal clear sound, as well as AE face priority and soft skin effect when live streaming or in calls video. The ZV-E10 supports standards used for USB cameras such as UVC (USB Video Class) / UAC (USB Audio Class). The ZV-E10 also allows users to connect to power via a USB cable while streaming live for longer use. For added convenience, the user can assign this function to a custom button to start streaming instantly.
Easy File Data & Transfers
Using Sony's Imaging Edge mobile app
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, users can transfer selected images and video files to mobile device via Wi-Fi. It also allows user to transfer RAW image files. Once the camera is paired with the Imaging Edge Mobile app, file location data can be acquired from the mobile device and saved. Users can transfer files from an SD card in the camera to a smartphone (mobile device) via Bluetooth even if the camera is turned off
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.
Pricing & Availability
The new ZV-E10 will be available in black and white at the end of August for approximately US$700.00 and CA$900.00. It will be sold at various authorized Sony dealers across North America.
A new kit including the ZV-E10 camera and the E PZ 16-50mm F3.5-5.6 OSS power zoom lens will also be available at the end of August and will retail for around US$800.00 and CA$1,000.00. It will be sold at various authorized Sony dealers across North America.
Exclusive stories and exciting new content shot with Sony's new camera and other imaging products are available at
www .alphauniverse.com
, a site created to educate and inspire all fans and customers of the Sony α - Alpha brand.
New content will also be published directly to the Sony Photo Gallery.
(United States) -
ZV-E10
(THAT) -
ZV-E10
A The product video on the new ZV-E10 can be viewed
HERE
.
You can find more information about the Sony Vlog Challenge competition
HERE
.
* NO PURCHASE OR PAYMENT REQUIRED. "Sony Vlog Challenge Contest". Open to legal residents of the United States/DC (outside territories) and Canada (outside Quebec), 18+ (19+AL, NE) at time of entry. 07/07/21-09/07/21. View official rules, including prizes, entry instructions and odds of winning at
https://www.sony.net/united/sonyvlogchallenge/northamerica/en.
Void in public relations, Quebec and where prohibited. Sponsor: Sony Electronics Inc., 16535 Via Esprillo, San Diego, CA 92127.
REMARKS:
Background blur is the name of the function assigned by default to button C1. The aperture values in Bokeh Switch Defocus / Clear are as follows. Videos: [Background Defocus: Defocus] widest lens aperture; [Background defocus: Bright] F8-11, automatically controlled between F8 and F11 depending on the environment. Photos: [Background Defocus: Defocus] widest lens aperture; [Background Defocus: Bright] F11. F values are not displayed in movies or still images. The menu item associated with the Bokeh switch is named "Background Defocus".
When the Product Showcase setting is enabled, image stabilization on this model remains enabled.
With battery and memory card included.
A Class 10 or higher SDHC/SDXC memory card is required to record movies in the XAVC S format. An SDHC/SDXC UHS-I (U3) card is required for 100 Mbps.
Image cropping in active mode. Active mode is not available when recording at 120 (100) fps frame rates, including S&Q
Real-time eye autofocus for animals is not available when recording video.
Follow” in the menu.
When recording at 24p. With image stabilization off/standard mode.
A Class 10 or higher SDHC/SDXC memory card is required to record movies in the XAVC S format. A UHS-I (U3) SDHC/SDXC card is required for 100 Mbps
Sound recording is not possible. A Class 10 or higher SDHC/SDXC card is required.
A Class 10 or higher SDHC/SDXC card is required for XAVC S format movie recording. UHS Speed Class 3 or higher is required for 100 Mbps recording. Frame rates are 1 to 120 fps (NTSC) or 1 to 100 fps (PAL).
Wi-Fi does not work during interval shooting
Creation of time-lapse videos is possible on a PC
Connect this product to an HDR (HLG) compatible Sony TV via a USB cable to view HDR (HLG) movies
Continuous recording time for movies. Actual performance will vary based on settings, environmental conditions and usage.
CIPA Standards.
On this model, regardless of the orientation of the screen (inward or outward), the user can as soon as they open the screen.
The operating system of your PC or smartphone must be compatible with UVC/UAC to use this feature. Among smartphones, operation has been verified with Xperia 1 II and Xperia 5 II (latest firmware required) for Android™ 11 or later (as of May 2021). Compatibility with other smartphones depends on manufacturers' specifications. A commercially available USB cable and/or terminal adapter can be used to connect to equipment with a USB Type-C port.
Imaging Edge Mobile version 7.5.1 or later is required. Download the app from Google Play and the App Store. Network services, content, operating system and software are subject to terms and conditions and may be changed, discontinued or discontinued at any time and may require fees, registration and credit card information.
“Power off connection” in the smartphone settings of the camera must be enabled and the camera and smartphone must be paired via Bluetooth.
About Sony Electronics Inc.
Sony Electronics is a subsidiary of Sony Corporation of America and a subsidiary of Sony Group Corporation, one of the world's most comprehensive entertainment companies, with a portfolio that spans electronics, music, movies, mobiles, games, robotics and financial services. Based in San Diego, California, Sony Electronics is a leader in electronics for the consumer and professional markets. Operations include research and development, engineering, sales, marketing, distribution and customer service. Sony Electronics creates products that innovate and inspire generations, such as award-winning Alpha interchangeable lens cameras and groundbreaking Hi-Res Audio products. Sony is also a leading manufacturer of end-to-end solutions, from professional 4K broadcast and A/V equipment to state-of-the-art 4K and 8K Ultra HD televisions. Visit
http://www.sony.com/news
for more information.